Not Enough Conversions From Your Facebook Ad Campaigns?

We are willing to understand your campaign issues!

Case Studies

  • Picture this: You're a car dealership owner, and your business is struggling to generate quality leads despite investing a significant amount in advertisements. Your conversion rate is disappointingly low, and the cost per lead is consistently high, leaving you frustrated and worried about the future of your dealership.

    That's exactly the challenge that one of our clients was facing before they approached us. They had heard about us from a reference and decided to give us a chance to help them fix their lead generation woes. And boy, did we deliver!

    Our team at OBM specializes in finding and fixing leaks in the funnel. We believe that no matter how much money you invest in advertisements if your funnel has leaks, you'll never be able to generate the desired results.

    When we started working with our client, we noticed several leaks in their funnel, which were resulting in a high cost per lead and a low conversion rate. But we didn't just point out the problem - we also offered a practical and effective solution.

    We scrutinized their ad accounts, made a plan of action, and started making necessary changes to improve their campaign architecture, targeting, and ad copies. We also tested new campaigns on the side for the best optimization. And the results were astounding!

    In just one week, we were able to reduce their cost per lead from $72 to $6, which means that they could get 9 leads at a similar cost for which they were getting only 1 before. Not only did we help our clients save money, but we also significantly improved their conversion rate.

    But we didn't stop there. We took regular feedback from our clients on lead quality, which helped us improve the overall conversion rate even more.

    At OBM, we're on a mission to help 10k-plus businesses like yours fix their funnel leaks and generate quality leads at an affordable cost. We're not just an agency that manages your advertisements - we're a partner that's invested in your success.

    So are you struggling to generate high-quality leads and convert them into loyal customers? Look no further than OBM! Our expertise extends beyond just car dealerships - we can help any kind of business that needs to generate appointments and leads to grow and succeed. Whether you're a startup, a small business, or a large corporation, we have the tools and strategies to take your business to the next level. Contact us today and let's work together to increase your conversion rates and grow your business.

  • Starting a new business from scratch can be a daunting task, but with the right strategy and support, it can become a lucrative opportunity. This is exactly what happened when we partnered with a sportstyle startup looking to break into a competitive market.

    To help the client achieve product-market fit and gain confidence in their business, we conducted extensive market research, created detailed buyer personas, and assisted with segmentation, targeting, and positioning. This exercise helped the client feel more confident about launching their business, even though they had some doubts and self-doubts.

    While we typically run campaigns with five-figure budgets, we recommended starting slow and keeping the advertising budget between $2k-4k for the first month to ensure that the business was scalable and that we could fine-tune our strategy as needed.

    Our strategy was broken down into three phases: testing, optimizing, and scaling. While this process usually takes 12 weeks, we customize it based on the needs of each business.

    During the testing phase, we tested over 50 different audiences, ad copies, and creatives to identify the best-performing ones. Despite an initial cost per lead of $51, we were confident that we could bring it down even further.

    In the optimizing phase, we analyzed the results from the testing phase and implemented various optimizations. As a result, we managed to achieve a CPL of $22.08, a 56.7% drop from stage 1.

    With our client's confidence in the business growing, it was time to scale. By refining our strategy and reducing costs, we managed to achieve a CPL of $16, a 68.6% decrease from stage 1 and a 23.8% decrease from stage 2.

    At OBM, we don't just deliver what's expected. We strive to create a memorable and delightful experience for our clients, making them feel good about their partnership with us.

    If you're looking to launch a new business or take an existing one to the next level, contact us today to see how we can help you achieve your goals."

FAQs

  • If you already have Business manager or other assets with Facebook that’s good but if you don’t it’s not an issue. Whenever we start working with someone, the first priority is to setup business manager and organise assets.

  • You can start Facebook ads with as low as $2/day but that’s not what we recommend. To start off, we suggest spending at least $1,000/month.

  • Once we have finished our first consultation call, we’ll be able to provide you with a much accurate timeline. Generally, it takes about 2 weeks to optimise the cost.

Are you investing enough time, effort, and budget on ad campaigns and still not getting desirable results?

Schedule your 1-to-1 consultation call today!

Our Facebook ads experts are pumped up to review your strategies and ads analysis and guide you with action steps to attain positive ROI.

If you’re looking for someone who aligns their services with your business objectives while maintaining transparency and accountability, we got you!

How does it work?

  • Schedule your 45-min call on Calendly.

  • Meet our Facebook Ads Expert/ Mani at the scheduled time.

  • Share your worries and strategies, and get the best solutions and recommendations in return.